Advertise on the BBO website this summer, and promote your company in a sustained and high-profile campaign

Big Brother Online is a long-established, independent website dedicated to covering the Channel 4 television show 'Big Brother', which is compelling viewing for a huge number of people each year. Indeed, the 13-week-long series inevitably becomes the talk of offices and homes around the country during the summer months, attracting the interest of a diverse group of internet users, from University students, through young parents, to 30 and 40-something professionals.

Due to our independent status and the (some might say) addictive nature of our stories, Big Brother Online site visitors keep coming back for more as the series progresses. In addition to reading our unique News, fans also enjoy voting in our regularly-changed fun Polls, which are known for their accuracy and help attract repeat visits, as does our Betting section.

It's all about having fun and allowing fans to catch-up on events in the Big Brother House, through quality content that they can't find elsewhere. And those fans, who generally become loyal visitors to the BBO site, could become your loyal customers in 2010. Whatsmore, in a bid to attract and retain more visitors this summer, we've refreshed the website in time for the last-ever series. We've also implemented new sections, such as our BB Blog.

Big Brother 11 will be the final chance for fans (old and new) to watch the show, and it's precisely because of this that we believe the viewing figures could be better-than-ever. Indeed, at its launch, January's short-format Celebrity version attracted 1 million more viewers than it did last year. This bears-out our point: that followers of the show will want to make the most of it, even if they haven't been watching the most recent series perhaps.

Channel 4 have also taken steps to ensure its success, such as bringing back more of the live feed and planning a special 'All-stars' edition of the show for the final two-and-a-half weeks, where old housemates will return to the Big Brother House to compete. Also, the consensus among fans after the aforementioned Celebrity Big Brother 7 show had ended, was that it was a great improvement over the more recent series. So, it looks like the Big Brother format is set to go out with a bang.

At Big Brother Online we believe in creating effective campaigns for our advertisers, and will consider all ideas put to us in respect of helping to promote your products or services. We can offer anything from banner advertising, to dedicated boxes/ sections on our Home page, through Sponsorship of specific sections (such as our Betting Page, Latest News page or Polls), right up to Main Sponsorship. With the latter, your company would benefit from branding/ a clickable logo on virtually every single page served by us (millions), providing almost 100% share-of-voice.

Pop-unders and eyeblasters are also a possibility, but most advertisers tend to take a run-of-site banner tenancy for the duration of the series, thereby providing excellent value for money. Banner sizes for 2010 are standard Leaderboards across the top of the page, standard Skyscrapers in the right-hand margin above the fold, and square MPUs lower down on the page, but embedded within the actual content to ensure they get seen.

So, it doesn't matter whether you're representing a major Blue Chip company or a small, independent/ start-up, please get in-touch as soon as possible and let's talk about how Big Brother Online can help your business or brand grow with a sustained, high-profile and cost-effective advertising campaign during Big Brother 11 this June-to-September. Advertising with BBO is very affordable and this is a great opportunity to maximise your marketing budget this year.

Please get in-touch via the following e-mail address (or visit our 'Contact Us' page for the link), and we'll be happy to give you a call to discuss a deal: bbo@bigbrotheronline.co.uk .

We are also happy to hear from companies keen to supply us with Prizes for competitions, although most companies promoted in our Competitions section/ Newsletter take some advertising too, in-order to maximise their exposure. Legitimate full-or-part 'contra' advertising deals (goods in lieu of payment) are also a possibility, and we've agreed such deals with some major brands in the past.

Find out more about the history of this site and the team behind it

Thank-you for your interest in advertising with BBO during this summer's sure-fire 'hit' TV show. To read an informal History of the Big Brother Online website, click here to go to our 'About Us' page.